Open to all marketing technology companies.
Open to all companies including marketing technology companies.
Entries will need to show the 'real life' use cases of the technology as well as provide supporting evidence of how the use of a technology has achieved the outcome.
Best Personalization Campaign
This category is for the use of marketing technologies in the 'real world' to deliver a personalized marketing campaign. Open to single technology use or multiple technologies.
Best Customer Experience Campaign
This category is for the use of marketing technologies in the 'real world' to deliver the best customer experience. Open to single technology use or multiple technologies.
Best Data Enablement Campaign
This category is for the use of marketing technologies in the 'real world' to uncover insights and then operationalize those insights to achieve a specific outcome. For exapample, using an attribution tool to optimize keyword spend to improve conversion rate and lower CPA.
Best Technology Combination
This category is for companies to submit a combination of technologies that has had the biggest impact when combined. i.e. more impactful when combined than used separately. Entries must be for 2 or more technologies. There is no limit on the number, but the judges will be looking at the most efficient/effective combination to achieve a specific outcome.
Best Marketing Technology Stack
This category is for companies to showcase their entire marketing technology stack. This category will be judges against efficentcy, agility, customer experience and ability to make clear decsions.
☆ Overall best use of Marketing Technology
This category is for the use of technologies in the 'real-world'. It can be entered by technologies with a client case-study or by a brand with the technology as the enabler. In either case, you must have permission of both parties to submit a valid entry.
Open to all individuals working in the industry from all company types.
Marketing Technology CEO Award
This award goes to a CEO of a Marketing Technology company that has had a transformative impact on their business. Supporting materials should prove the impact of their leadership on the business.
Marketing Technology CMO Award
This award goes to a CMO within a Marketing Technology company that has led an effective marketing campaign. Supporting materials should include a case-study of objectives and results.
Marketing Technology Newcomer
This award goes to someone that has been in the industry for 1 or less years and has already had a large impact in the industy/the business they work in.(Brand, Technology or Agency side).
Marketing Technologist of the Year
This award goes to a Marketing Technologist that has played an integral role in their current organization.